Big Cat Sanctuary

Mission-Driven  |  Non-Profit | Public Education Lions Tigers and Bears Oh My Lions Tigers & Bears Exotic Animal Sanctuary, Alpine, CA Project: Integrated social media and media relations strategy to boost local exposure, fundraising, and national thought leadership in wild animal advocacy Role: Strategic Communications Lead (Jon Myers / TerraPulse Communications) Public Awareness Campaigns | […]

3,000 Mile Myth

Government | Environmental Sustainability | Public Education The 3000-Mile Myth When research revealed that millions of drivers were changing their motor oil far more frequently than vehicle manufacturers recommended, the California Integrated Waste Management Board saw an opportunity to reduce environmental waste while saving consumers money. Jon Myers developed and led the communications strategy behind […]

eWast Recycling

Government | Environmental Sustainability | Public Education eRecycling Education When California enacted landmark legislation prohibiting the disposal of certain electronic devices in landfills, state leaders faced a significant challenge: educating millions of residents about a new environmental requirement while making compliance simple and convenient.  Strategic Communications | Public Awareness Campaigns | Brand Development | Behavior […]